For residents at The Broadway, Northacre’s latest luxury development nestled at the heart of St James’s in London, keeping early 2024 wellness resolutions could not be easier as it boasts all the facilities needed to lead a holistic lifestyle on the doorstep, quite literally.
This mixed-use development certainly transcends the standard offering within London’s super prime market, promising residents not only luxurious living, but also the chance to lead a transformative lifestyle.
The Broadway’s sophisticated design, created by renowned architect firm Squire and Partners, combines with an evident commitment to physical and mental wellbeing, with the six towers – housing 258 apartments, including 16 penthouses, with prices starting from £1.645 million – connecting to one another by extensive private wellness facilities at lower ground level.
The promise of an elevated living experience translates into amenities that are nothing short of extraordinary. They include a 25m heated indoor freestanding swimming pool that invites residents to immerse themselves in aquatic bliss, while a vitality pool and steam room offer relaxation and rejuvenation, providing a tranquil escape from the city’s hustle and bustle.
Fitness enthusiasts will find all they desire in the state-of-the-art gym, complemented by two personal training suites, ensuring residents have access to personalised fitness programmes.
For rest days between workouts, pampering reaches new heights at The Broadway with two dedicated treatment rooms, where residents can indulge in spa treatments without leaving the comfort of their home.
The attention to detail across The Broadway’s spaces extends to the impeccable interior design. A collaboration with the esteemed New York and Los Angeles-based interior design studio, NAINOA, has ensured an aesthetic that is both refined and intensely relaxing, with areas including the changing facilities exuding sophistication and comfort.
The development recognises the importance of mental wellness, too. Not only do the apartments offer far-reaching views of the London skyline, bathing residents in natural light, but Northacre has gone to impressive lengths with its spaces in which residents can unwind. The games room provides a space that fosters a sense of community through friendly games of pool or table tennis, while the screening room, an intimate setting for cinematic escapes, adds a special touch to the development.
Meanwhile, back at ground level, Orchard Place serves as the beating heart of The Broadway. The pedestrian-only boulevard around which the six iconic residential towers are anchored, is home to retailers including Farmer J, Nostos Coffee and ADAM Grooming Atelier. A community has been created, reflecting a new era of living that promotes a sense of connection.
A tour of The Broadway very quickly gives the viewer the distinct impression that this is not just a collection of luxury residences; this is a development that offers a refined and holistic lifestyle right at the centre of London. The Broadway emerges as a haven where opulence meets wellbeing, where every element is crafted to elevate the quality of life for those fortunate enough to call it home.
