2016 was a busy year for the automotive industry with advancements in technology, design and overall performance with results seen across many of the leading automotive brands. We’ve rounded up some of the key figures announced by a selection of the key players of 2016.
Rolls-Royce Motor Cars
Rolls-Royce Motor Cars announced its second highest ever annual sales result in the marque’s 113-year history, up 6% on its 2015 results. A total of 4,011 cars were delivered to customers in more than 50 countries, affirming the brand’s strength and resilience in a year of challenging market conditions for luxury goods worldwide.
As part of its commitment to long-term sustainable growth, Rolls-Royce announced six new dealerships during 2016, bringing the global dealership network to 136. New launches included the Rolls-Royce Motor Cars Studio in South Korea and an innovative boutique-style concept in Dubai.
Porsche
In 2016, Dr. Ing. h.c. F. Porsche AG far exceeded its 2015 record. The Stuttgart-based sportscar manufacturer delivered a total of 237,778 vehicles around the world, some 6 per cent more than the previous record. The key drivers of growth were Europe, the USA and China. The Macan and the new 718 Boxster had a particularly positive effect on the result. The excellent response to the new Panamera provides an additional boost.
Mercedes-Benz
Mercedes-Benz was more successful than ever in the year 2016. The Stuttgart-based premium brand with the three-pointed star increased its unit sales by 11.3% and delivered 2,083,888 vehicles to customers all over the world. This means not only that Mercedes-Benz grew worldwide faster than its German competitors, but also that it delivered the most cars in the premium segment.
Automobili Lamborghini S.p.A.
2016 saw another historic sales record, this time for Automobili Lamborghini S.p.A. With 3,457 cars delivered to customers around the world, the Italian super sports car producer surpassed the 3,400 units mark for the first time. This marks a new milestone not only for sales, but also for brand and product. With 135 dealers serving 50 countries, worldwide deliveries to customers increased from 3,245 to 3,457 units in 2016. This represents a sales growth of 7% compared to the previous year. With a continuous sales growth in the last six years it also represents more than 2.6 times the sales of the year 2010.
Jaguar Land Rover
Jaguar Land Rover, the UK’s leading manufacturer of premium luxury vehicles achieved its best ever full-year global sales in 2016, selling more than one car every minute with retails of 583,313 vehicles, up 20% on the prior year. This is the company’s seventh successive year of growth in sales, with retails in 2016 almost triple the 2009 figure.
