Excitement builds as production of the McLaren 570S Coupé gets underway at the McLaren Production Centre (MPC) in Woking which will be followed by the 540C Coupé and another bodystyle in 2016.
The beginning of production marks a new chapter in the history of McLaren Automotive with the full Sports Series family due to be complete by 2018, doubling the annual volume of McLaren Automotive to more than 4,000 cars per year.
“The start of production of the new Sports Series cars is a pivotal moment for McLaren Automotive,” said Jolyon Nash, executive director of sales and marketing at McLaren Automotive.
He added: “In our short history, we have produced a range of supercars and hypercars targeted at a core, enthusiast buyer. Since 2011, our sales have increased year-on-year with corresponding developments in revenues and profits.
“The Sports Series is targeted towards a new buyer and opens McLaren up to the sports car market that we have not served to date. The buyer of a Sports Series model will still experience the benchmark performance and driver engagement delivered by every McLaren model, but will also notice the increased usability and practicality that differentiates it from our existing cars.
“In addition, the Sports Series will make a significant contribution to the long-term sustainability of the company.”
The Sports Series is priced from £126,000 for the 540C Coupé rising to £143,250 for the 570S Coupé.
