Spring 2025 will see a brand new ultra-luxury beacon arrive in the fine wine market. Belle Montagne offers an exclusive lifestyle experience forged from a passion for creating the most coveted, sought-after wines from South Africa. The Belle Montagne wine membership club will release the first of its wine collection from March 2025 and is set to rank as one of the most prestigious cuvées from South Africa.
Belle Montagne’s three cuvées: a cabernet sauvignon, chardonnay, and shiraz, are released quarterly and air freighted directly to your cellar.
Access to Belle Montagne is reserved for private members only, with just 500 exclusive allocations available worldwide, each valued at $3,000. Each allocation includes the full collection delivered at quarterly releases, as well as priority access to new and older vintages through the Belle Montagne store.
Founded by successful businessman Nick Holland and his wife Roslyn, Belle Montagne represents a bold new chapter in South Africa’s winemaking narrative. Inspired by their global travels, the Hollands identified an untapped opportunity: elevating South African wines to the pinnacle of international prestige. They set out to define excellence by establishing their base in the picturesque Franschhoek Valley, one of South Africa’s culinary and viticultural crown jewels.
An illustrious team leads Belle Montagne’s journey toward creating a new benchmark for South African wine. Internationally acclaimed winemaker Coenie Snyman collaborates with the Hollands on the club’s vision and oversees the creation of its rare wines. Spencer Fondaumiere, president of the South African Sommeliers Association, spearheads the brand’s global introduction to the world’s most discerning palates.
Each cuvée will deliver a thrilling unboxing experience with packaging that epitomises luxury. Each bottle is adorned with a gold crest and secured with a signature leather strap. The wines are encased in handcrafted presentation boxes made from luxury Italian textured Fedrigoni paper, featuring a velvet-lined interior and the Belle Montagne emblem, creating a collector’s masterpiece. Each delivery includes a bespoke dust bag made from the finest South African cotton and a numbered certificate of authenticity, underscoring every bottle’s rarity and collectable nature.
The debut wine, launching in March 2025, is a masterful cabernet sauvignon – a varietal synonymous with the world’s most prestigious wine appellations. Crafted with precision, this single-varietal wine reveals a bouquet of dark fruit, cassis, and cedar, unfolding into layers of velvety tannins, lush berries, chocolate, and a touch of dried herbs. Its profound complexity and enduring finish make it a quintessential choice for wine lovers.
Membership applications are now open. To join this extraordinary community, visit the website here to begin the journey into the unparalleled world of Belle Montagne.
All imagery credit: Belle Montagne
