More than 1,000 properties were showcased at the Monaco International Luxury Property Expo 2019, the world’s biggest offline B2C marketplace for international real estate, on 15 and 16 May.
The event, organised in collaboration with the government of the Principality of Monaco, was attended by high-end home-hunters from 25 countries as well as major property development companies, investors and real estate agents from around the world. The real estate showcased was residential, commercial and income-generating, each valued at between 500,000 and 50 million euros.
The Grimaldi Forum, the venue of the Monaco International Luxury Property Expo 2019, is just metres from the offshore site where one of the most ambitious property developments Monaco has ever seen is underway. The $2.4 billion land extension project ‘Portier Cove’, due for completion in 2025, will house an ecodistrict composed of luxury villas and apartments, public space and a marina. At a press conference on the opening day of the exhibition, Michel Dotta, Chairman of the Monaco Economic Board, presented a video featuring this development and others that are changing the face of the Principality.
All-luxury exhibitors
Kseniya Korzun, General Manager of the Monaco International Luxury Property Expo 2019, said the event organisers had been “very selective” with regard to the exhibitors invited. “All the exhibitors represent luxury properties and have been on the market for many years,” she explained. “We don’t accept anyone like other exhibitions.”
The 1,000-euro ticket to the exhibition ensured that visitors were serious about investing. It also gave them access to the event’s gala party at the luxurious Hotel de Paris in Monte Carlo and use of ILP Expo’s concierge services. These services included assistance with making appointments, locating experts and booking meeting rooms during the exhibition.
“Our clients are investors looking to acquire property for joint ventures, holiday homes, etc.,” explained Ms Korzun. “We call it an offline marketplace because they come to buy – it’s a sales point for them.”
The date of the exhibition was strategically chosen to coincide with the start of the high season in Monaco and the French Riviera. Around a third of visitors were wealthy holidaymakers and travellers staying in the area. Another third came from countries of the Commonwealth of Independent States, including Russia, Kazakhstan and Azerbaijan. They received personal invitations to the exhibition from the organisers or partners of the event.
The Monaco International Luxury Property Expo 2019 was the 16th event in the ILPE series since 2016. Shanghai, Mumbai, Moscow and Cannes are among the cities that have hosted exhibitions.
